Simplicity M Series showcased at CONEXPO-CON/AGG 2017
By Andrew Snook
March 9, 2017 – Simplicity sales manager Russ Burns walks Rock to Road through the new Simplicity M Series 140 Incline Screen at CONEXPO-CON/AGG 2017. The Simplicity brand celebrated its global re-launch during the massive trade show.
Simplicity will continue to operate under the Terex MPS umbrella, but Terex MPS believe there is considerable benefit to be gained by relaunching the Simplicity Brand as part of the evolution of their business organization. The company stated that Simplicity has a strong legacy brand name and this move will strengthen the market position and better leverage its reputation for providing highly customized solutions for customers demanding vibrating equipment requirements.
“We are excited to make this next step in the evolution of the Simplicity brand,” said David Quail, MPS regional director, Americas. “We’ve made significant improvements in many aspects of our business over the previous year and with more improvements planned for 2017. We believe that with all these efforts it will strengthen our position in the marketplace.”