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John Deere 310E ADT wins 2017 GOOD DESIGN Award

March 13, 2018  By John Deere Construction & Forestry



March 12, 2018 — The John Deere 310E articulated dump truck (ADT) has been recognized with a GOOD DESIGN Award for design excellence and innovation.

The GOOD DESIGN Awards Program, presented by The Chicago Athenaeum Museum of Architecture and Design, showcases the most innovative and cutting-edge industrial, product and graphic designs produced around the world.

“We are thrilled to receive the 2017 GOOD DESIGN Award for the 310E ADT,” said Maryanne Graves, ADT product marketing manager, John Deere Construction & Forestry. “Receiving this design-focused award validates that we not only manufacture equipment based off of our customers’ needs, but that our designs are forward-thinking and stand out in the industry.”

A jury of 14 designers, architects, journalists and critics identified the 310E ADT as a GOOD DESIGN AWARD recipient due to its strong chamfers, colour breakup and stout overall proportions that secure an active stance and directional assertiveness. The design language used in development of the ADT is incorporated in all John Deere Construction machines, ensuring a consistent look throughout the product family.

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Manufactured with state-of-the-art tools and techniques at the John Deere facility in Davenport, Iowa, the 310E is designed for performance in mining, quarrying, road building and other large-scale material-moving applications.

The 310E ADT joined three other pieces of John Deere equipment to win a GOOD DESIGN Award, including the 3756G Swing Machine, 4-Track 9RX Series Tractors and the Round Baler Family.

To learn more about the 310E ADT, as well as the full line of John Deere equipment, visit www.johndeere.com.

About Deere & Company
Deere & Company (NYSE: DE) is a world leader in providing advanced products and services and is committed to the success of customers whose work is linked to the land – those who cultivate, harvest, transform, enrich and build upon the land to meet the world’s dramatically increasing need for food, fuel, shelter and infrastructure. Since 1837, John Deere has delivered innovative products of superior quality built on a tradition of integrity. For more information, visit John Deere at www.JohnDeere.com.


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